One of the first steps to discover the opportunities of your product or service in the global environment is through the participation of international trade shows or visiting directly your potential business partners.

It is true that several ways to reach your potential business partners are now available thanks to the development of technology. Nevertheless holding a personal meeting is still the most efficient way to win confidence of your counterparts, to understand their needs and feel their interest in your products. Not to forget are the differences that can arise due to the contrast of business cultures.

Trade shows

Attending Trade Shows is frequently a marketing activity that is postponed during the development of the year’s plan, due to costs and uncertain ROI. Independent on the industry your business target’s, trade shows are often repetitive and standardized which makes it difficult fully take advantage of your visit, to optimize your time, to reach your potential business partners or to make it worth to invest in placing a stand.

LATAM BUSINESS NETWORK believes in the effectiveness and importance of the trade shows. Either for identifying your business potential or establishing new business relationships through selecting your relevant trade shows.

With our local market knowledge, network and local partners we can represent your company, organize your local presence or accompany you during the selected trade shows to get the most of your visit.

LATAM BUSINESS NETWORK will be leading groups of industry-specific partners to trade shows in Latin America during 2015. With our experience in both international business expansion and trade show we will support your company for the trade show experience to get the greatest value and benefit from the show with the goal to increase business revenues and profits.

Keep an eye on the upcoming events and do not hesitate to contact us for specific events in your industry.